Data Processing Policy for GoNoGo Ratings and Reviews Ltd.

Effective Date: July 1, 2025

1. Introduction

Welcome to gonogo.co.uk ("we", "us", "our"). We respect your privacy and are committed to protecting your personal data. This Cookie and Privacy Policy explains how we collect, use, disclose, and safeguard your information when you visit our website, in compliance with the UK General Data Protection Regulation (UK GDPR), the UK Privacy and Electronic Communications Regulations (PECR), South Africa’s Protection of Personal Information Act (POPIA), and applicable global privacy laws.

By using our website, you consent to the practices described in this policy.

2. Information We Collect

We collect personal information that you voluntarily provide to us, including but not limited to:

• Name, email address, phone number, and other contact details

• Usage data such as IP address, browser type, pages visited, and timestamps

• Cookies and tracking technologies (see Section 4)

3. Legal Bases for Processing Your Data

We process your personal information only when we have a lawful basis to do so, such as:

• Your explicit consent (e.g., for marketing or non-essential cookies)

• Performance of a contract with you

• Compliance with legal obligations

• Protection of your or others’ legitimate interests, balanced against your rights

In South Africa, under POPIA, we also ensure that processing is adequate, relevant, and not excessive, and we appoint a responsible person to oversee compliance.

4. Cookies and Similar Technologies

What Are Cookies?

Cookies are small text files placed on your device to enhance your browsing experience. They may be essential or non-essential.

Types of Cookies We Use

• Strictly Necessary Cookies: Required for website functionality (e.g., session cookies, shopping cart)

• Performance and Analytics Cookies: Help us understand website usage and improve performance

• Functionality Cookies: Remember your preferences and settings

• Marketing and Advertising Cookies: Track your browsing habits to deliver personalized ads

Cookie Consent and Management

• We obtain your explicit consent before placing non-essential cookies on your device, as required by UK PECR and UK GDPR.

• You can accept or refuse cookies via our cookie banner and manage your preferences at any time through our cookie settings.

• Consent is freely given, specific, informed, and unambiguous, obtained through clear affirmative action (e.g., clicking “Accept”).

• You can withdraw consent as easily as you give it.

• We keep records of your consent to demonstrate compliance.

5. How We Use Your Information

We use your personal data to:

• Provide and maintain our services

• Communicate with you, including responding to inquiries

• Improve our website and user experience

• Comply with legal obligations

• Send marketing communications (only with your consent)

• Protect against fraud and ensure security

6. Sharing Your Information

We do not sell your personal information. We may share your data with:

• Trusted service providers who assist us in operating our website and services, under strict confidentiality and data protection agreements

• Law enforcement or regulatory authorities if required by law

• Third parties in the event of a business transfer or merger, with appropriate safeguards

7. International Data Transfers

Your personal data may be transferred to and processed in countries outside the UK and South Africa. We ensure such transfers comply with applicable data protection laws by implementing appropriate safeguards, such as standard contractual clauses or ensuring the recipient country has adequate data protection laws.

8. Your Rights

Depending on your location, you have the following rights regarding your personal data:

• Access: Request a copy of your data

• Rectification: Correct inaccurate or incomplete data

• Erasure: Request deletion of your data where lawful

• Restriction: Limit how we use your data

• Objection: Object to processing based on legitimate interests or direct marketing

• Data Portability: Receive your data in a structured, machine-readable format

• Withdraw Consent: At any time for processing based on consent

To exercise these rights, please contact us at the details below.

9. Data Security and Retention

We implement appropriate technical and organizational measures to protect your personal information against unauthorized access, alteration, disclosure, or destruction, in line with UK GDPR and POPIA requirements.

We retain your personal data only for as long as necessary to fulfill the purposes outlined in this policy or as required by law.

10. Children’s Privacy

Our website is not intended for children under 13 (or the applicable age in your jurisdiction). We do not knowingly collect personal information from children without parental consent.

11. Changes to This Policy

We may update this policy from time to time to reflect changes in legal requirements or our practices. We will notify you of significant changes by posting the new policy on this page and updating the effective date.

12. Contact Us

If you have any questions or concerns about this policy or your personal data, please contact:

Data Protection Officer
Email: mike@gonogo.co.uk